The questions you answered can still bring in bookings.
On a local business site the blog post answering “how much does it cost?” is often the page people find, and it rarely links to the service page where they book. Silotree finds those gaps and suggests links from posts you already wrote. Approve them from a weekly email, about ten minutes a week.
blog posts mention EV chargers. Two of them link to the page where somebody can book an installation.
- Main pageEV charger installationService page · 2 links from your writingSearch position #12
- No links inHow much does a home EV charger cost?Blog post · 0 links in · links on to nothingSearch position #6
- CompetesEV charger installation in BathTown page · same search as the service pageSearch position #19
- BuriedDo I need a new fuse box for a charger?Blog post · 4 clicks from homeSearch position #23
The cost post is the page people actually find. A link from it to the service page, on the sentence that already says “installation”, is the shortest route from a question to a booking.
Three things a general linking tool misses here
Answers that lead nowhere
A post explaining what rewiring costs or how long a boiler lasts gets read and closed, because nothing in it points to the page where the work can be booked. That is a dead end, and it is the most common finding on a small service site.
What Silotree doesList the posts that get readers and send them nowhere, and propose the link to the matching service page on words the post already uses, so the link reads as part of the answer rather than an advert.
Town pages that compete with each other
Twelve pages that differ only by the town name compete for each other’s searches. Google’s spam policies name pages targeted at specific regions or cities that funnel visitors to one page as doorway abuse1, so the fix is rarely more links between them.
What Silotree doesFind the pages that Search Console shows answering the same searches, say which one is winning, and point links at the winner rather than spreading them across all twelve.
Service pages too thin to be a destination
A service page with two lines and a phone number is hard to link to from a sentence, and hard for anything to rank. Pages with fewer than eighty words of writing are never suggested as a target, which on some small sites rules out the very pages you most want found.
What Silotree doesLeave them out of the suggestions rather than send a reader to a page with nothing on it. If a service page you care about never turns up as a link target, its length is the first thing to check.
The detail, when you want it
How it works on a local business site
Ten minutes a week, on posts you already wrote
- 1
Get a free audit
Paste your address. Silotree reads every post and lists the ones nothing links to, the posts readers and Google rarely reach.
- 2
Clear the backlog this afternoon
Every suggestion at once, best first: a sentence you already wrote, a phrase in it, and the post it should lead to. Approve the strong matches in one click, skip what doesn’t read well.
- 3
We write them in
Press Write and the plugin adds exactly those links, in one batch. A revision is saved first, and any batch comes out again in one click. After that, a weekly email brings up to five new ones.
Suggestions never point at your home page, contact page, cart or account pages, because a link to those from inside a sentence is rarely what the sentence is about. Your calls to action stay yours to place.
Your site is small, and every page has a job
What is different about local businesses
A local business site is a handful of service pages, some town or area pages, and a blog that answers the questions customers ask on the phone. The blog is often what ranks, because a question is what people search. Google uses links both to find pages and as a signal of what they are about2, so the useful work here is narrow: make sure the posts people find point at the service they are about, in words that say what the service is.
Internal links will not move you in the map results
Where Silotree is weaker for you
Google says local results are decided mainly by relevance, distance and prominence, and that prominence draws on things like how many websites link to your business and how many reviews you have3. Links between your own pages are not on that list. Silotree helps the ordinary search results, where your service pages and posts rank, and does nothing for your Business Profile. If most of your enquiries come from the map, that is where to spend the time.
Questions people ask
Should I make a page for every town I cover? · My site is built with a page builder. Does it work? · We only have thirty pages. Is it worth it?
Should I make a page for every town I cover?
Only where you have something different to say about that town. Near-identical pages for each place are what Google describes as doorways1, and Silotree will show you which of yours already compete with each other rather than encourage more.
My site is built with a page builder. Does it work?
Elementor pages are written through Elementor’s own data. Pages built with Divi, Beaver Builder, Bricks, Oxygen, WPBakery, Avada or Thrive Architect are read but never written to, because we cannot guarantee putting that markup back. You get the whole audit either way.
We only have thirty pages. Is it worth it?
The free audit answers that in a few minutes, with no account. On a small site the list is short and specific, and your first 3 links are written free, which is often most of what a thirty-page site needs.
Sources
3 sources, each opened on 15 October 2026
Sources
Each one opened and read on 15 October 2026.
You already wrote the pages.
Give them a way to be found.
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